Wattle Membership is a proven Cloud solution enabling Membership organisations and associations to significantly increase online membership acquisition, drive deeper member engagement and demonstrate compelling gains in member value. The solution unifies two of the industries leading SaaS technologies, Umbraco's CMS for website development and Microsoft's Dynamics CRM for membership data.
Visitors to your site are encouraged to engage with your organisation, increasing opportunities for conversion, while still providing an informative and engaging digital experience. The platform affords prospective members the opportunity to engage with you seamlessly via mobile and tablet devices, enabling you to create a single piece of content across all devices. The online payment and integrated sign up process ensure new membership is quick and easy.
Personalising content based on individual member preferences, and offering a comprehensive online self-service portal, delivers a richer experience to your members improving both loyalty and retention. By integrating the platform with your in-house membership database, you can track how members engage with your website and content at a granular level. The platforms powerful analytics capabilities creates a picture of their behaviour, identifies inactive members and recommends additional value added content like events, training and certifications.
Say goodbye to inadequate integration between membership systems, websites, multiple databases and data silos. Wattle Membership integrates two of the industries leading SaaS technologies, Umbraco's CMS for website development and Microsoft's Dynamics CRM forming the membership database, to form one unified membership solution hosted in the Cloud.
Measure and understand online member engagement with powerful website and CRM analytics. Develop an accurate picture of how your website is being used, track visitor paths and identify top performing content. Identify the improvements needed to drive online membership growth and value with automated custom-built reporting dashboards.
The platform provides rich website content management built around the popular Umbraco CMS. You have the ability to create content types like topical hubs, blogs, news, event pages, training sections and fully integrated document and media management for publications and literature. Your members also benefit from an intelligent and comprehensive search platform that connects them with the content they need quickly and easily.
Wattle can work with your organisation and integrate your existing membership system or provide a comprehensive in-house membership database built around Microsoft Dynamics CRM - the most popular CRM in the membership sector. Create a single view of individual members and tailor offers to increase new member acquisition and retention. Personalise member communications to drive deeper engagement and value.
Wattle are proud to display the MemberWise Recognised Supplier badge. We are recognised suppliers for the provision of website development services, content management systems (CMS), CRM systems and membership databases to the association & membership sector. As a recognised supplier we join a growing community committed to helping membership organisations succeed. Our inclusion demonstrates a proven ability and track record in enabling membership organisations to leverage technology to increase online membership acquisition and drive deeper member engagement.