Euroquartz Manufacturing

Umbraco Website Development & Dynamics CRM Deployment

Euroquartz manufacture quartz crystals and oscillators for various markets, including aerospace and defence, they required a website that was capable of demonstrating the application of their products across segments such as aerospace and defence while providing potential customers with the tools they need to view and order complex electronic components.

Key Deliverables

Umbraco Content Management

Custom implementation

Dynamic Product Database

Complex filters & search

Responsive Creative Design

Mobile & Tablet

Microsoft Dynamics CRM

Sales life-cycle

Umbraco Content Management

Euroquartz required a content management platform that was extensible enough to support a sizable complex product database but intuitive enough to enable non-technical users to manage the website, Umbraco was the perfect fit. Umbraco provides unparalleled scalability and can be tailored to your unique business requirements, Wattle worked with the Euroquartz team to determine how they manage data and where we could improve their experience and ultimately provided a solution that exceed all expectations.

Creative design and branding

While Euroquartz is a product driven business they required the ability to be able to communicate that their experience in vertical markets such as aerospace, and defence were sufficient enough to handle orders from major UK manufacturers, Wattles creative team came up with a site that struck a balance between communicating their industry experience but didn’t alienate site users that required more bespoke requirements or specific product configurations.

Responsive Design

Ensuring that users on mobile and tablet were able to access content was a critical component of the project, especially in the product sections of the site, due to the complexities of the components users required the ability to filter subsets of information. Wattle delivered a solution that enabled users on mobile devices to have access to the same level of functionality as desktop browsers.

Microsoft Dynamics CRM

Wattle are able to work with clients across the full customer lifecycle and Euroquartz are no different, we work closely with the sale team on their internal sales management process having implemented a comprehensive cloud hosted instance of Microsoft Dynamics CRM. This has enabled Euroquartz to work with a single vendor on all of their line of business systems across a single stack of technology.

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