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MEET THE TEAM

Our senior management team brings together the best minds and expertise from a technical, design, and business perspective. 

Our combined vision is to be the leading provider of Microsoft Dynamics 365, Power Platform, and Umbraco CMS solutions to the UK membership sector. Using these cloud technology platforms, we will connect membership organisations and their members in ways that nobody has ever imagined possible.

 

 


David Abraham

Chief Executive Officer

David guides Wattle’s strategic direction, driving innovative digital transformation for membership organisations. With over 25 years in technology and 15 years in senior leadership, he champions client-focused solutions using Microsoft Dynamics 365 and Umbraco. David’s expertise ensures Wattle’s MemEx platform empowers clients to engage members effectively, delivering impactful CRM and website experiences.


Kelly Abraham

Chief Financial Officer

Kelly oversees Wattle’s financial strategy, ensuring robust planning, budgeting, and forecasting to support growth in delivering cutting-edge software. With meticulous attention to detail, Kelly manages financial operations, enabling Wattle to empower membership organisations with transformative CRM and website solutions. Kelly’s insight aligns resources with our mission to enhance member experiences.


Andrew Vance

Chief Commercial Officer

Andrew leads Wattle’s commercial strategy, driving growth through innovative marketing and sales initiatives. With over 25 years of experience, he identifies opportunities to deliver tailored Umbraco and Dynamics 365 solutions. Andrew’s passion for client success ensures Wattle’s MemEx platform enhances engagement, supporting membership organisations’ digital transformation goals.


Katie Molloy

Head of Delivery

Katie leads Wattle's project delivery operations, ensuring the seamless execution of digital transformation initiatives for membership organisations. With extensive experience in agile project management and a passion for client success, Katie oversees cross-functional teams to deliver innovative solutions leveraging our MemEx platform.


Luke Fletcher

Head of CRM

Luke leads Wattle’s CRM initiatives, drawing on over 26 years of experience to deliver transformative Microsoft Dynamics 365 solutions. Specialising in customisation and data migration, he empowers membership organisations with seamless CRM systems. Luke’s expertise ensures Wattle’s MemEx platform drives operational efficiency.


Alex Wines

Development Manager

Alex oversees Wattle’s software development, leading teams to deliver innovative Umbraco solutions for membership organisations. With over a decade in the sector, he ensures MemEx Web and Member Portal solutions exceed client expectations. Alex’s agile leadership delivers high-quality, member-focused digital experiences.